Any surface that can catch and reflect light is a good candidate for the effect of projection mapping.
The floor, ground, walkways, and entryways of a venue or event space are often overlooked but can afford an amazing canvas for a wonderful visual effect.
Even though the projections may not be an entire skyline the feeling of walking through them is the whole world.
It feels as though the light is coming from everywhere and can be very well tailored to the context of the immediate environment.
In one example, The Collective Grand Opening features projected topographic lines which reinforced the outdoor nature of the occasion.
Next, the 41 ROSS Gallery System is a great example of how a permanent ground based projection activation can illuminate an entire alleyway.
Then, the organizers at JUMP’s Illumibrate Festival elevated the entrance with a wavy projection of the ocean on the entryway.
